Thursday, February 26, 2009

Google Power





Last night I was looking at the statistics for the website - theaccent.org - and I noticed that Anne Boyd's article about the Hope credit had almost 10 times the number of reads as any other.

Sarah Neve figured out why.

When you Google "Hope Credit," the first hit is the IRS explanation of it, and the second hit is Anne's article in The Accent.
Here's the search

Sarah also let me know that if you search for " tax free textbooks austin" that the Accent article is number one:
Here's the search

Lessons -
  • Write about topics that people care about.
  • Write about timely topics.
  • Always be accurate, because you have a potentially global audience, and at least for a short period of time, a high Google ranking makes you an authority on the topic.
  • Write more!
Know of other Google searches that rank Accent coverage high? Leave them in the comment box.



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